- 職 稱：助理教授
- 姓 名：楊承賢 Dr. Cheng-Xian Yang
- 授 課：生物產業政策與行政、行銷溝通、產業發展傳播、永續農業與鄉村、飲食旅遊
- 綠色行銷*、生物產業管理*(註：學士班)
- 信 箱：cxyang@nchu.edu.tw
- 辦公室電話：04-22850963 #19
- 研 究 室：208
| 年度 | 作者 | 期刊屬性 | 題目名稱 | 期刊名 |
|---|---|---|---|---|
| 2025 | Yang, C.*, Baker, L., Mattox, A., Diehl, D., & Honeycutt, S | The forgotten factor: Exploring consumer perceptions about artificial intelligence in the food and agriculture systems | Future Foods | |
| 2024 | Yang, C., & Baker, L. | SCI | Impact of reliable news information on consumers' perceptions and information seeking intentions from a food safety risk | British Food Journal |
| 2024 | Yang, C., Baker, L., Mattox, A., & Peterson, H | SCI | Innovation in isolation: Diffusion of local foods purchasing and online shopping methods during the pandemic | Frontiers in Sustainable Food Systems |
| 2024 | Yang, C., Baker, L., & McLeod-Morin, A. | SCI, SSCI | Trending ticks: Using Google Trends data to understand tickborne disease prevention | Frontiers in Public Health |
| 2024 | Yang, C., Baker, L., Fischer, L., Essary, C., & Orton, G. | SSCI | Vaccinating with valor: A risk preventive model to explain factors in parents’ choice to vaccinate their children for COVID-19 | Health Communication |
| 2024 | Cantrell, M., Baker, L., & Yang, C. | Time to get some ZZs? Navigating generation Z values in Extension programming through a systems lens | Advancements in Agricultural Development | |
| 2024 | Yang, C., Baker, L., & McLeod-Morin, A. | Tweet tweet tick: A quantitative content analysis of risk communication about ticks on Twitter | Frontiers in Communication | |
| 2023 | DiGiacomo, G., Baker, L. Yang, C., Peterson, H. | Innovation among businesses across the agri-food supply chain during COVID-19 | Journal of Food Distribution Research | |
| 2023 | Yang, C. | Messages of food risk: Difference between government press releases and online news articles | International Journal of Communication and Linguistic Studies | |
| 2022 | Baker, L., McLeod-Morin, A., Yang, C., King, A., Thomas, S., & Boone, K. | Rural redemption: A model to help understand the perspectives of rural Americans related to vaccine science | Journal of Applied Communications | |
| 2020 | 楊承賢 | 大眾與政府在食安危機事件中的網路新聞媒體應用 | 傳播文化 |